Contractor Marketing That Works

Just pop in the CD and follow the steps.Really.It's "1-2-3" simple..Fill in some blanks about your business.Then a heating and cooling map shows you a precise mix for marketing expenses during the year. ("Partner" with the weather; don't fight it!). A couple more steps and in no time...

Your plan is laid out for you - with color graphs advising media choices, plus which type ads to run.You'll know the right message for the right season and how much to spend! It's all done instantly.You can change it just as quickly, whenever you want.

"What's so special about the Marketing PowerPlan Manual?" 

It's an easy-to-absorb HVAC manual that condenses 9 years of marketing study in 61 pages of concentrated knowledge.You'll have an unfair advantage over your competition by knowing...

• The exact days your spending should be highest and lowest based on your sales and climate.
• Know the precise amounts for Yellow Page spending. Don't overspend a dime here ever again.
• The 32 days a year to never send a sales letter. (It's a waste if you do.) Plus the best days to mail.
• The "21-Day" method .Cut spending at peak response,while your competition continues to pour marketing money down a dark hole.You've put on brakes before they knew to stop!
• There is one brief period that radio performs best.You'll see how to get it for a bargain!
• 3 questions to ask your media rep that can slash your costs by 30, 40, 60%!

How much is one of those worth? Yet they only scratch the surface of the info you need before spending another marketing dollar... or trying to create the right marketing plan.

Plus you'll also have an audio seminar that walks you through your marketing planning session. Listen and learn with staff members for training. It's a portable marketing planning course!

How Much is the HVAC PowerPlan?